May 31, 2021 - The Board of Directors of Société BIC and its team members are deeply saddened to announce Bruno Bich’s passing, at the age of 74, on May 30, 2021.

Son of Marcel Bich, founder of the company, Bruno devoted his entire professional life to BIC and served as Chairman and Chief Executive Officer from 1993 to 2006, and Chairman of the Board of Directors until 2018.

A well-respected global business leader, he epitomized the very essence of the values established by his father. He worked his way up through the organization and developed BIC’s North American business before leading the Group in 1993. A Board member of several global companies, in line with his values, he was also a member of the Board of the American Hospital of Paris Foundation and the French Institute-Alliance Française. In 2006, he was decorated Chevalier of the Legion of Honor.  

Bruno was deeply committed to youth and believed in the value of education. He was a trustee of several schools and educational institutions, such as the Brunswick School in Greenwich, Connecticut, and served as a member of the International Advisory Board of EDHEC and the Harlem Academy Board of Trustees. An art lover, he initiated the BIC Collection of contemporary art.

 Around the world, the BIC community will remember him as an inspirational business icon with a deep respect for the men and women he worked with. Together, they will continue his legacy to honor and develop his beloved BIC® brand.

REMEMBERING BRUNO BICH

We will remember Bruno Bich as a great man who devoted his entire professional life to BIC. He served as Chairman and Chief Executive Officer from 1993 to 2006, and Chairman of the Board of Directors until 2018.  Around the world, the BIC community will remember Bruno as an inspirational business icon with a deep respect for the men and women he worked with.

 

Here is a look at some of the highlights from Bruno Bich's time at BIC.

REMEMBERING BRUNO BICH

BRUNO BICH'S ADVICE TO BIC TEAM MEMBERS

The people of BIC were the cornerstone of Bruno Bich’s management philosophy. Bruno believed that every team member had a significant contribution to make to the organization, and that you must continue to grow and evolve to succeed continuously. As he transitioned the leadership of BIC to his son Gonzalve in 2018, Bruno Bich reminded the BIC community to always “Honor the Past, Invent the Future.”

BRUNO BICH'S ADVICE TO BIC TEAM MEMBERS